02 Oct
|
V Group Consultancy and IT Services
|
Bengaluru
02 Oct
V Group Consultancy and IT Services
Bengaluru
Summary of the Role:
We are looking for a creative and result-oriented Digital Marketing Executive to join our marketing team. The candidate will be responsible for planning and executing digital marketing campaigns, generating leads, managing social media platforms, creating engaging content, and improving the company's online presence. The ideal candidate should have good knowledge of social media marketing, digital advertising, lead generation, SEO, content marketing, and marketing analytics.
Key Responsibilities:
- Plan and execute digital marketing campaigns across various online platforms.
- Manage and regularly update the company's Instagram, Facebook, LinkedIn, YouTube and other social media platforms.
- Create engaging posts, reels, videos, creatives, captions and promotional content.
- Run and monitor Meta Ads, Google Ads and other digital advertising campaigns.
- Generate quality leads through digital marketing campaigns.
- Monitor campaign performance, leads, conversions and advertising costs.
- Conduct keyword research and support SEO activities to improve website visibility.
- Coordinate with the sales team for effective lead follow-up and conversion.
- Prepare regular reports on campaign performance and lead generation.
- Analyze competitors, market trends and customer behaviour.
- Develop creative marketing ideas and promotional campaigns.
- Maintain and improve the company's website and online presence.
- Coordinate with designers, content creators and external agencies when required.
- Maintain proper records of leads and campaign data.
- Support promotional activities, events and other marketing initiatives.
- Stay updated with the latest digital marketing trends, tools and platforms.
Requirements:
- Good knowledge of Digital Marketing. Social Media Marketing.
- Basic understanding of typography, colour theory, and layout design.
- Meta Ads / Facebook & Instagram Ads.
- Google Ads.
- SEO and basic SEM knowledge.
- Content Marketing.
- Knowledge of Canva or similar graphic-design tools.
- Basic video/reel editing skills will be an advantage.
- Google Analytics / Search Console knowledge is preferred.
- Good communication and coordination skills.
- Analytical and creative thinking.
- Ability to work independently and meet targets.
Qualification:
- Bachelor's degree in Marketing, Digital Marketing, Business Administration, Communications or a related field.
- Relevant certification in Digital Marketing will be an added advantage.
Experience:
- 1–3 years of experience in Digital Marketing, Social Media Marketing, Lead Generation or a related role.
- Freshers with strong practical knowledge and relevant certifications may also be considered.
Performance Indicators :
- Quality and quantity of leads generated.
- Social media growth and engagement.
- Website traffic and online visibility.
- Digital campaign performance and ROI.
- Lead conversion support.
- Achievement of monthly marketing targets.
What We Offer :
- Competitive salary.
- Performance-based incentives.
- Growth and learning opportunities.
- Professional and collaborative work setting.
- Opportunity to work on multiple digital marketing campaigns and projects.
Pay: ₹25,000.00 - ₹35,000.00 per month
Work Location: In person
📌 Junior Digital Marketing Executive (Bengaluru)
🏢 V Group Consultancy and IT Services
📍 Bengaluru