Required Experience

0+ Years

Skills

CRM Campaign Managem... ,

Customer Communicati... ,

Marketing Analytics

- 4 more

Are you passionate about solving roadblocks & challenges faced by MSMEs in India?

MSMEs contribute significantly to India’s total GDP. 90% of India’s ~$1 Trillion Retail Market is controlled by MSMEs. Which means ~$900B worth of commerce flows through these ~60M MSMEs in the form of shops/kiosks/homes, scattered all over the country.We at Khatabook, have built a product that saves time of MSMEs by managing their credit, and creating transparency in cash flow, henceforth increasing trust with their consumers and that paved the path for us to become India’s fastest-growing fintech company.

Why work with us

People are our biggest asset! At Khatabook, every one of us is a dynamic superstar. We have carefully bred an ecosystem which hires nothing but incredibly and exceptionally talented people who can dream, collaborate, experiment, and break new ground. We’re a robust team that looks out for each other.

Your role:

- Help set up, schedule, and monitor CRM campaigns.
- Write and review customer-facing copy for different channels.
- Build audience segments and check campaign targeting.
- Track metrics such as delivery, clicks, conversions, and retention.
- Prepare campaign reports and identify opportunities to improve performance.
- Coordinate with design, product, and analytics teams on campaign requirements.

What are we looking for:





- Strong written communication and attention to detail.
- Comfort working with spreadsheets and numbers.
- Interest in marketing, customer behaviour, and experimentation.
- Ability to manage multiple tasks and follow through on deadlines.
- Familiarity with SQL or CRM tools such as CleverTap is a plus.

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About Company

About Khatabook

We exist to empower India’s 60 Million strong MSMEs. Our users’ motives, methodology, expectations and behaviour are significantly different from our own when they interact with the internet and technology ecosystem which makes it harder to build for them, to solve that. Our first offering – is an Android App that has been downloaded over 10 crore+ times, which has resulted in having an active merchant base of over 9 million users.

As more businesses are adopting digital for business than ever before, Khatabook’s goal can be summed up simply - Empowering merchants by simplifying their business by

- Building a complete business management platform.
- Helping businesses increase their incomes by providing them the power of technology and ammunition of insights & digital reports.
- Offering a platform catering to the specific needs of the MSME space.

We are an equal opportunity workplace. We expect your authentic, original selves at work always and stand against discrimination on the basis of caste, creed, gender, religion or background.

📌 Intern - Lending Marketing (Bengaluru)
🏢 Khatabook
📍 Bengaluru