Company: Curis Life Multi-Specialty Clinic

Location: Andheri West, Mumbai

Experience: 5+ Years

Industry: Healthcare

Role Overview:

Curis Life is looking for an experienced Healthcare Marketing Strategy Consultant who can develop and guide the overall marketing and growth strategy for a multi-specialty healthcare business.

This is a strategic consulting role, not a digital marketing execution role.

The ideal candidate should have robust experience working with hospitals, clinics, diagnostic centres, healthcare groups, medical service providers or healthcare startups and should understand how to increase patient acquisition, market presence, service utilization and revenue.

Key Responsibilities:

- Develop the overall marketing and growth strategy for Curis Life.
- Create strategies to increase patient footfall and consultations across multiple specialties.
- Identify high-potential healthcare services, specialties and patient segments.
- Develop speciality-wise and service-wise growth strategies.
- Study local healthcare demand, competition and patient behaviour.
- Recommend positioning and differentiation strategies for Curis Life.
- Build patient acquisition strategies across online, offline and partnership channels.
- Develop corporate, residential society, hotel, hostel, PG and institutional tie-up strategies.
- Create referral strategies with doctors, healthcare providers and local partners.
- Develop patient retention, repeat consultation and cross-specialty referral strategies.
- Identify opportunities to increase utilisation of diagnostics, procedures and other clinic services.
- Recommend new healthcare services or packages based on market demand.
- Develop pricing, packaging and promotional strategies where appropriate.
- Create short-term and long-term healthcare growth plans.




- Work closely with management to set patient volume and revenue targets.
- Review business performance and recommend corrective strategies.
- Guide internal marketing and execution teams based on the approved strategy.

Candidate Requirements:

- Minimum 5+ years of relevant experience.
- Must have handled healthcare projects involving hospitals, clinics, diagnostics, healthcare companies or medical services.
- Solid understanding of the healthcare market and patient acquisition journey.
- Experience developing healthcare growth and marketing strategies.
- Strong understanding of patient behaviour, service positioning and healthcare competition.
- Ability to identify growth opportunities and convert them into actionable plans.
- Strong analytical and business thinking.
- Experience working directly with founders, promoters or senior management is preferred.
- Ability to create measurable strategies linked to patient volume and revenue growth.

Important:

This position is focused on strategy and business growth.

The candidate is not required to personally run Google Ads, Meta Ads, SEO or other digital marketing campaigns.

However, the candidate should be capable of guiding marketing teams and recommending which channels or initiatives should be used based on the overall growth strategy.

Preferred Background:

Experience with one or more of the following will be preferred:

- Multi-specialty clinics
- Hospitals
- Diagnostic centres
- Healthcare chains
- Healthcare consulting
- Medical tourism
- Healthcare startups
- Healthcare business development

Key Objective:

To develop a scalable healthcare marketing and growth strategy that helps Curis Life increase:

Patient Footfall → Specialty Utilisation → Repeat Patients → Cross-Specialty Referrals → Revenue

Work Location: Remote

📌 Healthcare Marketing Strategy Consultant (India)
🏢 Curis Life Multispeciality Clinic
📍 India