Company Description

Doctotalk is a real-time, pay-per-minute teleconsultation platform that enables users to connect instantly with verified medical practitioners via chat or video, removing scheduling friction from care access. The platform helps doctors monetize every minute of their expertise by setting their own per-minute rates, working without clinic dependency, and serving more patients in less time. Doctotalk’s availability-driven model powers high-frequency, short-duration consultations optimized for retention, repeat usage, and scalability across geographies.

The product is built on secure, encrypted infrastructure with transparent metered billing, integrated wallets, and reliable session handling, while clearly positioning itself as a technology platform, not a provider of medical advice or emergency services. The team is focused on building the next layer of digital healthcare infrastructure where access is instant, pricing is fair, and doctor time is efficiently monetized.

Role Description The Healthcare Marketing Automation AI expert will design, implement, and optimize AI-driven marketing automation workflows tailored to Doctotalk’s teleconsultation platform and healthcare audience. This full time remote role involves developing targeted lifecycle campaigns, nurturing both doctors and users, and improving funnel performance through segmentation, personalization, and behavioral triggers. The expert will collaborate with product, growth, and sales teams to integrate marketing automation with CRM systems, analytics tools, and in-app communication channels.





Day-to-day responsibilities include configuring and maintaining automation platforms, building and testing multichannel campaigns (email, in-app, social), monitoring key performance metrics, and running experiments to improve acquisition, activation, retention, and revenue. The role also includes staying current with healthcare compliance standards, refining audience messaging, and leveraging AI models to enhance content generation, scoring, and predictive targeting.

Qualifications

- Strong communication skills, including clear written and verbal communication and the ability to collaborate across technical and non-technical teams.
- Marketing and Marketing Strategy skills, including experience in growth marketing, funnel optimization, audience segmentation, and data-driven campaign planning.
- Social Media Marketing skills, with experience using social platforms and paid campaigns to support user and practitioner acquisition and engagement.
- Sales-oriented skills, including understanding of lead nurturing, pipeline support, and alignment of marketing automation with sales goals.
- Hands-on experience with marketing automation and CRM platforms (e.g., HubSpot, Marketo, Salesforce, Braze, or similar) and integrating them with analytics tools.
- Experience using or building AI-driven tools for personalization, content generation, lead scoring, or predictive modeling in a marketing context.
- Understanding of digital healthcare, telehealth, or regulated industries, including sensitivity to privacy, security, and compliance requirements.
- Strong analytical skills, proficiency in A/B testing,

📌 Healthcare Marketing Automation AI expert (India)
🏢 Doctotalk
📍 India