Event Shastra is looking for a confident, energetic and communication-focused Business Development Executive – Field Sales to join our team.

This role is ideal for someone who enjoys meeting new people, visiting businesses and offices, introducing company services, generating new leads and building professional relationships.

The candidate will regularly visit different offices, companies and potential client locations to introduce Event Shastra, understand their requirements and identify new business opportunities.

Previous experience in the event industry is not required. Candidates with backgrounds in sales, business development, field sales, marketing, client servicing, customer relationship or similar roles are welcome to apply.

Key Responsibilities1. Market Visits & Client Acquisition

- Visit different offices, companies and potential client locations to identify new business opportunities.
- Meet business owners, managers, HR teams, marketing teams and other relevant decision-makers.
- Introduce Event Shastra and clearly explain our services and capabilities.
- Understand the requirements and potential needs of prospective clients.
- Generate new leads through direct market visits.
- Build a strong database of potential clients and businesses.
- Identify opportunities for new client acquisition.

1. Field Sales & Lead Generation

- Plan daily and weekly market visits.
- Research potential companies and locations before visiting.
- Approach prospective clients professionally.
- Generate qualified leads through face-to-face communication.
- Collect appropriate contact details and business information.
- Schedule follow-up calls or meetings with interested prospects.
- Maintain a consistent pipeline of new opportunities.

1. Client Communication

- Communicate professionally with prospects during office visits.
- Understand client requirements, expectations, timelines and budgets.
- Answer basic questions about the company's services.
- Share company profiles, presentations and relevant information.
- Build trust and professional relationships with prospective clients.
- Maintain regular communication after the initial meeting.

1. Follow-Up & Conversion

- Follow up with leads generated through market visits.
- Make follow-up calls and send professional emails or WhatsApp messages.
- Schedule meetings with interested prospects.




- Coordinate with the internal team for proposals and quotations.
- Follow up on proposals and quotations.
- Maintain communication until the opportunity reaches a clear outcome.
- Support the conversion of leads into new clients.

1. Client Meetings

- Schedule and attend meetings with potential clients.
- Present Event Shastra's services professionally.
- Understand the client's requirements in detail.
- Record important requirements and discussion points.
- Communicate client requirements clearly to the internal team.
- Coordinate the next steps with the prospect and internal team.

1. Market Research

- Research new companies, offices and business areas for potential opportunities.
- Identify target businesses and decision-makers.
- Maintain an updated list of potential clients.
- Monitor market opportunities and new business prospects.
- Share useful market information with the business development team.

1. Reporting & CRM

- Maintain daily records of market visits.
- Record companies visited, people contacted and discussions held.
- Maintain lead status and follow-up dates.
- Update CRM, Excel or Google Sheets regularly.
- Submit daily/weekly field visit and lead-generation reports.
- Track meetings, proposals and conversions generated through field activities.

Ideal Candidate We are looking for someone who is:
- Confident and comfortable approaching recent people.
- Comfortable visiting offices and meeting potential clients.
- Strong in verbal communication.
- Good at explaining services clearly.
- Energetic and proactive.
- Comfortable with field work and local travel.
- Good at building professional relationships.
- Strong in follow-up and lead management.
- Target-oriented and motivated to generate new business.
- Organized and able to maintain daily visit records.
- Comfortable using WhatsApp, email, Excel/Google Sheets and basic digital tools.
- Professional and presentable during client meetings.
- Willing to learn and grow.

Skills We Value
- Field Sales




- Business Development
- Lead Generation
- Client Acquisition
- Face-to-Face Sales
- Client Communication
- Relationship Building
- Sales Follow-Up
- Negotiation
- Presentation Skills
- Market Research
- Meeting Coordination
- CRM / Data Management
- Time Management
- Communication Skills

Experience 0–3 years

Freshers with strong communication skills and confidence to interact with businesses are welcome to apply.

Candidates from backgrounds such as:

- Field Sales
- Business Development
- Sales Executive
- Marketing
- Client Relationship
- Customer Service
- Telecalling
- Direct Sales
- Inside Sales

are encouraged to apply. Previous event-industry experience is NOT mandatory.

Education

- Any Graduate
- BBA / B.Com / B.A. / BCA / MBA / PGDM or equivalent
- Relevant sales or business development experience will also be considered

What Success Looks Like Success in this role means consistently:
- Visiting new potential businesses.
- Generating qualified leads.
- Meeting decision-makers.
- Introducing Event Shastra professionally.
- Scheduling client meetings.
- Generating proposals and opportunities.
- Following up consistently.
- Converting prospects into new clients.
- Building long-term business relationships.

Why Join Event Shastra? You will get practical experience in:
- Field sales
- Business development
- Client acquisition
- Client meetings
- Professional communication
- Sales strategy
- Market research
- Lead generation
- Negotiation
- Client relationship management

This role provides a strong growth path toward: Senior Business Development Executive → Business Development Manager → Sales Manager → Client Relationship / Key Account Manager

Important

This is a field-based business development role. The candidate should be comfortable travelling locally, visiting different offices/businesses and approaching potential clients directly.

You should enjoy meeting people, starting conversations, explaining services and creating recent business opportunities.

Event-industry experience is not required.

How to Apply

Interested candidates can apply through Indeed.

For job-related queries or direct communication:

Direct Call: +91 73593 56508

Event Shastra

Ahmedabad, Gujarat

Pay: ₹6,000.00 - ₹30,178.21 per month

Work Location: In person

📌 Field Sales Executive (Ahmedabad)
🏢 Event Shastra
📍 Ahmedabad