We’re Hiring | Facebook Ads Expert (E-commerce)

Location: Rohini Sector 18, Delhi | Full time | On-Site

Schedule: 6 Days working |10:00 AM to 6:00 PM|

Salary: 7LPA to 9.5 LPA

Immediate joiner preferred

D2C experience is mandatory

?About the Role:

We are looking for a data-driven Facebook Ads Expert to manage, test, and scale ad campaigns for viral D2C e-commerce products in the Indian market

. You will take ownership of the ad account, driving aggressive scaling while maintaining strict KPI targets (CPA, ROAS, CTR, CPM). You will collaborate daily with our creative team to feed a high-volume testing pipeline and turn winning hooks into scalable campaigns.

?Key Responsibilities:

Campaign Launch & Testing:

● Run high-velocity creative testing for trending products.

● Launch daily campaigns to isolate winning ads.

● Monitor early metrics (CTR, CPC, CPM) to kill losers and optimise spend.

Scaling & Account Management:

● Scale winning ads using advanced Meta structures.

● Push daily budgets aggressively while maintaining target CPA.

● Combat ad fatigue through constant creative iteration.

Research & Strategy:

● Reverse-engineer competitor ads to spot winning market trends.





● Deliver data-backed briefs explaining exactly why specific angles work.

Reporting & Collaboration:

● Follow SOPs and update master trackers daily with test and scaling results.

● Collaborate with editors and writers to align creatives with media buying goals.

?Requirements:

● 3–6+ years of hands-on performance marketing (Meta Ads) experience

● Strong expertise in Meta Ads

● Mandatory: Prior D2C experience

● Strong understanding of CAC, NCAC, ROAS, MER, AOV & profitability

● Hands-on knowledge of GA4, Meta Pixel, CAPI, GTM and Excel/Google Sheets

● Strong understanding of performance creative and direct-response advertising

● Ability to write or develop high-converting ad scripts and hooks

● Strong analytical ability combined with excellent creative instincts

● Familiarity with consumer behaviour in the Indian e-commerce market is a massive plus.

?Tech Stack & Tools You Will Use:

● Meta Ads Manager

● Competitor research tools

● Google Sheets (for rigorous KPI tracking and team syncs)

● Generative AI tools for ad ideation and prompt engineering

📌 Facebook Ads Expert (E-commerce) (Rohini)
🏢 cretikpanda
📍 Rohini