Career Opportunity: Digital Marketing Specialist | Part-Time | Remote

SamSha Marketing is looking for an experienced and highly versatile Digital Marketing Specialist who can independently manage end-to-end digital marketing, content creation, creative production,email marketing, and strategic marketing initiatives.

We are specifically looking for someone with a minimum of 3 years of professional experience working with US-based businesses or clients and strong hands-on capabilities across content writing, graphic designing, and video editing.

Key Responsibilities

- Lead end-to-end content creation and content writing across websites, blogs, landing pages, LinkedIn, social media, newsletters, email campaigns, case studies, whitepapers, presentations, and other marketing collateral.
- Independently research, conceptualize, write, edit, and structure newsletters for both B2B and B2C audiences while maintaining the appropriate brand voice and marketing objective.
- Conceptualize and create professional graphics and visual marketing assets for social media, LinkedIn, advertisements, newsletters, websites, presentations, and digital campaigns.
- Conceptualize, create, and edit Reels, short-form videos, promotional videos, advertisements, and other digital video content.
- Develop creative concepts, hooks, scripts, storyboards, captions, visual directions, and campaign messaging for graphics, Reels, advertisements, and video campaigns.
- Develop content strategies aligned with business objectives to strengthen brand positioning, improve organic visibility, support SEO and AEO initiatives, drive lead generation, and establish thought leadership.
- Create high-quality, engaging, and conversion-focused content for B2B and B2C audiences across digital channels.
- Develop and execute comprehensive digital marketing strategies aligned with business and client objectives.
- Manage and optimize organic and paid social media marketing across LinkedIn, Instagram, Facebook, YouTube, X, and other relevant platforms.
- Plan, launch, execute, monitor, and optimize paid advertising campaigns across Meta Ads, Google Ads, LinkedIn Ads, and other relevant advertising platforms.
- Execute end-to-end SEO strategies, including keyword research, on-page SEO, off-page SEO, technical SEO, content optimization, and performance tracking.




- Implement AEO (Answer Engine Optimization) strategies to improve visibility across AI-powered search engines, answer engines, and generative search platforms.
- Plan, write, execute, and manage email marketing campaigns and newsletters, including content development, subject lines, audience segmentation, lead nurturing, customer journeys, and automation workflows.
- Develop and execute LinkedIn marketing strategies focused on B2B lead generation, executive branding, thought leadership, audience growth, and business development.
- Plan, coordinate, and manage influencer marketing campaigns, partnerships, collaborations, and performance analysis wherever required.
- Conduct market research, competitor analysis, audience research, and strategic evaluations to identify growth opportunities for clients and the business.
- Monitor campaign performance, analyze data, prepare comprehensive performance reports, and continuously optimize marketing initiatives based on measurable outcomes.
- Evaluate marketing strategies and campaigns before execution by assessing feasibility, scalability, timelines, resource requirements, performance assumptions, and potential risks.
- Identify opportunities, execution dependencies, bottlenecks, scalability challenges, and performance gaps, and recommend data-driven improvements.
- Translate research, analytics, campaign performance, and market intelligence into structured and actionable insights for management and clients.
- Contribute to strategic planning, campaign evaluations, business growth initiatives, and continuous process improvement.
- Recommend performance benchmarks, optimization strategies, accountability measures, and best practices to improve campaign effectiveness.
- Conduct post-campaign reviews to evaluate outcomes against objectives and identify opportunities for improvement.
- Stay updated with emerging AI technologies, digital marketing trends, platform updates, search algorithms, creative trends,



industry developments, and competitor activities.
- Work extensively with AI-powered marketing tools and workflows to improve research, productivity, content development, reporting, and campaign performance while maintaining originality, accuracy, human judgment, and strategic oversight.

Essential Requirements

- Minimum 3 years of skilled experience working with US-based businesses or clients.
- Exceptional content creation, content writing, newsletter writing, copywriting, editing, and storytelling skills.
- Strong graphic designing capabilities, with the ability to independently conceptualize and create professional marketing creatives.
- Strong video editing capabilities, including the ability to independently create and edit Reels, advertisements, promotional videos, and other short-form digital content.
- Ability to take a content requirement from research and strategy through writing, design/video creation, publishing, and performance analysis.
- Strong expertise in SEO, AEO, AI-powered marketing tools, AI-assisted workflows, and content optimization.
- Proven experience in LinkedIn marketing, B2B marketing, B2C marketing, email marketing, marketing automation, and lead generation.
- Hands-on experience managing both organic and paid social media campaigns.
- Working knowledge of Meta Ads, Google Ads, LinkedIn Ads, and performance marketing.
- Strong analytical, strategic, research, creative, and problem-solving abilities.
- Ability to independently manage multiple marketing responsibilities and consistently meet deadlines in a remote working environment.

Role Details

Employment Type: Part-Time

Work Mode: Fully Remote

Working Hours: 4.5 hours per day

Compensation: ₹10,000 per month

Who Should Apply?

Please apply only if you:

- Have at least 3 years of experience working with the US market.
- Have hands-on expertise in content writing, graphic designing, and video editing.
- Can independently manage multiple areas of digital marketing.
- Are comfortable with the stated ₹10,000/month compensation.

Interested candidates can send their CV, portfolio, relevant work samples, and case studies to:

[email protected]

Please mention “Application – Digital Marketing Specialist” in the email subject line.

📌 Digital Marketing Specialist (India)
🏢 Samsha
📍 India