02 Oct
|
Antern Technologies
|
Bengaluru
02 Oct
Antern Technologies
Bengaluru
Company Description Antern Technologies is a product and engineering services company with over a decade of experience building scalable digital platforms and enterprise solutions. The company specializes in AI-driven products and custom technology solutions that help organizations modernize systems, improve efficiency, and achieve measurable business outcomes. Flagship platforms such as IamInterviewed, SkillTest, and DelOrg360 address real-world challenges in technical hiring, skill assessment, and delivery management.
Role: This is a part-time, remote CRM & Marketing role for experienced professionals. The ideal person will be responsible for conducting technical interviews for given candidate for below mentioned .
Having 9+ years of relevant work in customer relationship management, marketing, and sales enablement. Day-to-day responsibilities include managing and optimizing CRM systems to support lead management, client engagement, and sales workflows, as well as maintaining accurate customer data and performance reports.
:
- Build and manage automated customer journeys across CRM and marketing platforms, including lead nurturing, customer engagement, retention, re-engagement, and trigger-based communications using Relcu, Iterable, CXone, and Workato.
- Building journeys means installing email templates in the marketing automation platform and setting triggers.
- Configure and administer low-code/no-code CRM and marketing workflows, using drag-and-drop tools to manage routing rules, triggers, campaigns, audience segmentation, business logic, notifications, and other workflow automations without requiring traditional software development.
- Create and maintain integrations and webhook-driven processes between CRM, marketing, contact center, and other business applications; understand basic concepts such as APIs, webhooks, field mapping, triggers/actions, JSON payloads,
and system-to-system data flows.
- Partner with Marketing, Sales Operations, Product, and Technology teams to translate business requirements into scalable automated journeys and workflows, troubleshoot issues, test changes, document processes, and continuously improve the end-user and customer experience.
- Monitor and optimize automation performance, including journey execution, message delivery, workflow failures, data quality, conversion performance, and customer engagement; identify opportunities to simplify processes and increase automation.
Key Responsibilities:
- Candidates should possess strong Customer Relationship Management (CRM) skills, including experience with CRM tools, data segmentation, and customer lifecycle management.
- Candidates should possess proven Sales and marketing alignment skills, with experience supporting lead generation, pipeline management, and revenue-focused initiatives.
- Candidates should possess solid Analytical Skills for interpreting customer data, campaign performance, and sales metrics to drive data-informed decisions.
- Ideal candidate is technically curious and hands-on, with experience administering CRM, marketing automation, customer engagement, or integration platforms. Experience with Relcu, Iterable, CXone, Workato, or comparable platforms is strongly preferred. This role is U.S. based, with preference for candidates comfortable working in a fast-paced, cross-functional setting.
Skills To Be Evaluated On CRM,Marketing Automation,Customer Engagement,platform intg,Relcu,Iterable,CXone,Workato,Build and manage automated customer journeys across CRM and marketing platforms,lead nurturing,customer retension,Configure and administer low-code/no-code CRM and marketing workflows,campaign management,workflow automations, and other business applications, and system-to-system data flows.,system-to-system data flows,Monitor and optimize automation performance
📌 CRM & Marketing : Part-time opportunity [9+ Years experience] (Bengaluru)
🏢 Antern Technologies
📍 Bengaluru