Hikaya | Remote (India) | Full-time | Supporting our Dubai office
Most agencies manage media. Hikaya buys attention, differently.
Hikaya is a brand partnerships and media solutions agency based in Dubai. Since 2022 we've built campaigns, partnerships and media plans across OOH, radio, print, digital and influencer for global and regional brands in fintech, banking, luxury, lifestyle, retail and government. Most of our growth so far has come from referrals and inbound demand. Now we're building the voice that takes Hikaya to the market directly. This is the hire on that mission.
The role
You'll act as Hikaya's marketing manager, owning everything marketing for the agency. You'll be our in-house writer, content planner and brand voice, working closely with our founder. This is not a "post three times a week" job.
You'll take full ownership of how Hikaya shows up in the market, shaping how the agency and its founder are seen by CMOs, marketing heads and brand leaders. Then you'll build the marketing engine that keeps it running: the systems, calendars, processes and partners that turn ideas into consistent output and output into opportunities.
What you'll do
- Own Hikaya's marketing end to end, setting priorities, building the processes and tools, and creating a repeatable engine across content, social, PR, events and outreach
- Ghostwrite and manage the founder's LinkedIn: point-of-view posts, industry commentary and thought leadership that sound like him, not like an agency
- Plan and run Hikaya's social media and content calendar across LinkedIn, Instagram, Twitter and Telegram.
- Write sharp, high-impact copy for case studies, pitch materials, credentials decks, the website and campaigns
- Write award entries and case studies that turn our work into recognition, credentials and potential award wins
- Find and pitch speaking opportunities for the founder at industry events, panels and podcasts, and write abstracts, bios and speaker submission profiles
- Write outreach messaging and email sequences that support our new business efforts
- Brief and work with freelance designers and editors to bring content to life within our brand system
- Track what's working and refine the plan month by month, with an eye on where Hikaya's brand should be in two to three years, not just next week
What we're looking for
- 3–5 years of copywriting and social media experience, ideally at a creative, PR or advertising agency
- Must have: proven experience writing award entries for campaigns and turning campaign results into compelling case studies
- A portfolio that shows range: social content, long-form, and ideally B2B or thought-leadership writing
- The ability to plan as well as write. You can build a content calendar, explain the strategy behind it and stick to it
- A strong ear for voice. You can write as a brand, as a founder and as yourself, and tell the difference
- An interest in advertising, media and brand partnerships.
- Self-direction and reliability in an async, remote setup
How we work
- Fully remote from India, supporting our Dubai team
- Explicit ownership and regular check-ins
- A small team where your work is visible, your opinions are heard and you have real influence on the brand
To apply Send your CV, your portfolio, and three posts you're proud of with a line on why each one worked. Please include at least one award entry or campaign case study you've written to
[email protected]
📌 Copywriter & Content Lead (India)
🏢 Hikaya
📍 India