We're Hiring: Brand Marketing Lead (Travel Experience)

Location: Jasola Vihar, New Delhi

Experience: 4-5 years

About TIRUN:

For over 32 years, TIRUN Travel Marketing has been India’s leading cruise specialist, representing renowned brands including Royal Caribbean International, Celebrity Cruises, Silversea, and Azamara.

As we evolve into a broader premium travel company, we are expanding beyond cruises to offer complete holiday experiences across flights, hotels, land packages, visas, insurance, transfers, and experiences-towards becoming India’s most trusted premium holiday company.

About the Role:

We are looking for a Brand Marketing Lead to drive the brand's marketing strategy and strengthen its positioning across key markets.

This is an insight-led and execution-focused marketing role, requiring a robust understanding of markets, consumers and business performance. The individual will translate market insights into focused strategies and initiatives that drive brand awareness, lead generation and commercial growth.

Key Responsibilities:

- Lead the brand marketing strategy for RCI, strengthening its positioning, awareness and presence across key markets.
- Own the brand’s commercial performance from a marketing perspective, driving lead generation and revenue in collaboration with Business Development and other teams.
- Analyse regional performance, business data and market trends to identify growth opportunities, performance gaps and areas requiring marketing intervention.




- Work closely with regional Business Development teams to understand market dynamics, partner insights and customer behaviour.
- Develop and strengthen RCI’s value proposition across customer and partner segments, translating insights into relevant regional and go-to-market strategies.
- Own the marketing calendar, including brand campaigns, social media presence, content, offers and other marketing initiatives.
- Collaborate with Growth & Digital Marketing and cross-functional teams to ensure effective execution and alignment with overall business priorities.
- Track marketing effectiveness, consumer trends and competitive activity, using data and insights to continuously refine strategy and improve outcomes.

What We Are Looking For

- 4-5 years of experience in Brand Marketing, Brand Strategy, Category Marketing or Strategic Marketing.
- Candidates with prior experience in the travel, tourism, hospitality, aviation, cruise, or related industries will be preferred.
- Strong analytical orientation with the ability to interpret data and translate it into marketing actions.
- Strong understanding of brand positioning, consumer insights and go-to-market strategy.
- Experience collaborating with Business Development/Sales and cross-functional teams.
- Strong communication, presentation and stakeholder-management skills.
- Experience in travel, hospitality, aviation, lifestyle or premium consumer brands would be an advantage.

📌 Brand Marketing Lead (Travel Experience) (Delhi)
🏢 TIRUN Travel Marketing
📍 Delhi