We’re Hiring | Digital Marketing – SEO & Performance Marketing

BASI Pilates India is growing, and we’re looking for a Digital Marketing professional who can help us scale our digital presence, generate quality leads, and build a strong online growth engine.
This role will work across SEO + Performance Marketing, with a strong focus on lead generation for our Pilates studios and franchise network.
What You’ll Do• Drive SEO strategy and grow organic traffic & rankings
• Plan and manage Google Ads & Meta Ads campaigns
• Generate qualified leads for BASI Pilates studios and franchise opportunities
• Optimize campaigns for CPL, conversions and ROI
• Manage local SEO for multiple studio locations
• Conduct keyword research, competitor analysis and content optimization
• Set up and monitor GA4, Search Console, Meta Pixel & conversion tracking
• Analyze campaign performance and identify growth opportunities
• Work with the creative/content team on ads, landing pages and campaigns
• Prepare regular performance reports and actionable insights




What We’re Looking For• 2–5 years of experience in SEO & Performance Marketing
• Hands-on experience with Google Ads & Meta Ads
• Robust understanding of SEO, keyword research and local SEO
• Experience with lead-generation campaigns
• Good understanding of GA4, Google Search Console & tracking
• Data-driven mindset with a strong focus on ROI
• Ability to independently plan, execute and optimize campaigns
Experience in fitness, wellness, healthcare, lifestyle, hospitality or franchise businesses will be an advantage.
? Location: Cannought Place, New Delhi
Type: Full-Time
BASI Pilates is a globally recognised Pilates studio brand founded by Rael Isacowitz, built around the philosophy of The Art & Science of Human Movement.It is present across 55 countires.As BASI Pilates expands its studio network across India, we are looking for an experienced and highly organised Franchise Operations & Support Manager to manage the day-to-day relations

📌 Digital Marketing Manager (New Delhi)
🏢 BASI Pilates - India
📍 New Delhi