Branded Content Producer – Digital

Location: Sector 158, Noida
Work Mode: Work from Office
Experience: 3–6 years
Employment Type: Full time

About the Role

We are looking for a creative and commercially-minded Branded Content Producer to develop and execute high-quality branded content for our digital news platform.

The role sits at the intersection of content, journalism, brands and production. You will work closely with editorial, sales and creative teams to turn brand objectives into compelling stories, videos and digital formats that resonate with audiences while maintaining the credibility and standards of a news organisation.

Key Responsibilities

Develop branded content concepts, narratives and formats based on client objectives and audience insights.
Translate brand briefs into strong, editorial-led content ideas across video, articles, social media and other digital formats.
Research brands, industries, topics and audiences to develop credible and engaging storylines.
Write and develop scripts, treatments, storyboards, interview questions and content briefs.




Manage content production end-to-end — from ideation and pre-production to shoots, post-production and publishing.
Work closely with writers, journalists, video editors, designers, photographers, production teams and external agencies.
Collaborate with the sales/client solutions team to understand briefs and develop creative solutions for clients.
Ensure content is accurate, engaging, visually compelling and aligned with the client's objectives.
Manage multiple projects simultaneously while ensuring timely delivery.
Stay abreast of digital content trends, emerging formats, social platforms and audience behaviour.
Track content performance and use insights to improve future branded content.

What We're Looking For

3–6 years of experience in branded content, digital media, journalism, advertising, content production or a related field.
Strong understanding of the digital news and media ecosystem.
Exc

📌 Branded Content Producer (Noida)
🏢 Republic World
📍 Noida