Area Sales Manager - Merchant Credit

Location: Hyderabad, Chennai, Bhopal, Indore, Surat, Ahmedabad Industry: Fintech / NBFC / Banking

Job Summary

We are seeking a dynamic and results-driven Area Sales Manager (ASM) to lead merchant acquisition and credit sales in the assigned region. The role involves driving adoption of our fintech credit solutions among small & medium businesses (SMBs) and retail merchants. The ASM will manage a field sales team, achieve monthly acquisition & disbursement targets, and ensure seamless merchant onboarding for credit products.

Key Responsibilities

1. Team Management & Leadership

- Recruit, train, and manage a team of field sales executives/relationship officers.
- Drive daily performance, monitor productivity, and achieve business targets.
- Conduct regular team reviews, joint field visits, and on-ground coaching.

2. Merchant Acquisition & Engagement

- Identify and onboard SMB merchants, retailers, and local businesses for credit products.
- Build and manage relationships with merchant associations, channel partners, and local networks.
- Educate merchants on product features, interest rates, repayment cycles,



and digital onboarding processes.

3. Sales & Target Achievement

- Achieve monthly merchant acquisition, credit disbursement, and revenue targets.
- Drive penetration of fintech credit products within the assigned territory.

Key Requirements

Education

- Graduate in Business/Commerce/Finance.

Experience

- 4-7 years of sales experience in fintech, NBFC, banking, merchant services, or similar domains.
- Minimum 2 years of experience managing field sales teams.
- Proven track record in merchant acquisition, credit product sales, SME lending, or related verticals.

Skills & Competencies

- Strong people management and team leadership skills.
- Excellent communication, negotiation, and relationship-building abilities.
- Comfortable using digital onboarding tools, mobile apps, and fintech platforms.

Key Highlights

- Opportunity to work in a high-growth fintech workplace
- Performance-driven role with attractive incentives
- Strong career growth in merchant credit & MSME lending domain

📌 Area Sales Manager (Bhopal)
🏢 Tu0026N Business Services
📍 Bhopal