About Finanshels

Finanshels is a quick-growing fintech building the Financial Operating System (FinOS) for SMEs across the MENA region. We

automate accounting and tax operations, deliver real-time financial health insights, and build systems which help finance

teams scale efficiently. Our product operates across multiple UAE regulatory frameworks, and we build it with a small,

high-ownership, AI-native team.

THE OPPORTUNITY

Our customers experience Finanshels through accounting, taxation, bookkeeping and more — and today that experience is

fragmented, manual, and stitched across disconnected systems. Talented builders are shipping AI-powered solutions against

individual pieces of it, at speed, but without a unifying product view of the journey those pieces belong to.

This role exists to fix that. You will own the customer experience charter on FinOS: replacing a broken, manual journey with

automated, productised, and unified experiences across every stage and every service line. Along the way, you will raise the





product bar for how the whole team builds — defining the problem, the user, and the measure of success before

engineering begins.

This is a hands-on role in a startup. You will start as the sole product owner for this charter, reporting to the Head of

Product, with scope to build and lead a product team as the function grows.

What You'll Own

▸ The End-to-End Customer Journey. Map, diagnose, and rebuild the customer experience across service lines — from first

touch through ongoing delivery — turning manual, fragmented steps into unified, productised flows on FinOS.

▸ Automation at the Core. Identify where human effort is absorbing what the product should do, and drive the automation

that removes it — measured in customer effort reduced and operational hours freed.

▸ Consolidation onto One Platform. Bring capability scattered across legacy internal systems into a single coherent

experience, so customers and the teams serving them work in o

📌 Product Lead (India)
🏢 Finanshels
📍 India