Location: Delhi

Experience: 2+ years

Industry: Performance Marketing / Digital Marketing

About the RoleWe are looking for an Account Manager – Client Servicing & Creative Strategy to manage client relationships while contributing actively to campaign and creative strategy.

This is a hybrid role for someone who understands that effective performance marketing requires more than campaign execution. You should be able to understand a client's business and objectives, identify opportunities, develop creative directions, brief internal teams, and work closely with media buyers to drive campaigns forward.

With a significant portion of our clientele focused on lead generation, a solid understanding of lead-generation funnels, audience behaviour, creative testing and performance metrics is key.

We are looking for someone who is analytical, proactive, commercially aware and comfortable taking ownership independently.

Key ResponsibilitiesClient Servicing & Account Management

- Manage day-to-day communication and relationships with assigned clients.
- Understand client objectives, business models, target audiences and campaign requirements.
- Translate client requirements into clear internal briefs and actionable next steps.
- Proactively identify challenges, communicate them clearly and recommend solutions.
- Manage timelines, approvals, feedback and coordination across internal teams.
- Build strong, professional and consultative client relationships.

Creative Strategy

- Develop creative concepts and communication angles for performance marketing campaigns.
- Identify relevant hooks, messaging, offers, audience pain points and CTAs.
- Develop creative briefs for static and video assets, including the concept, copy direction and visual direction.




- Work closely with designers and content teams to ensure concepts are executed effectively.
- Review existing creatives and identify opportunities for iteration and testing.
- Develop creative variations based on campaign objectives, audience segments and performance insights.

AI-Assisted Creative Development

- Use AI tools to support creative ideation, concept development and ad production.
- Develop AI-assisted visual concepts and creative variations where relevant.
- Stay updated with emerging AI tools and workflows that can improve creative output and efficiency.
- Ensure AI-generated assets remain aligned with the brand and campaign objective.

Performance Marketing Coordination

- Work closely with the media buying team on campaign planning, requirements and client communication.
- Understand the fundamentals of Meta and Google advertising, particularly lead-generation campaigns.
- Coordinate campaign assets, offers, landing page requirements, audience inputs and approvals.
- Understand key metrics such as CPL, lead quality, conversion rate and cost per acquisition.
- Contribute creative and strategic recommendations based on campaign performance.

What We’re Looking For:

- 2+ years of experience in client servicing, account management, digital marketing or an advertising/performance marketing agency.




- Strong understanding of digital marketing and lead-generation campaigns.
- Strong creative thinking and the ability to develop advertising concepts, not just execute briefs.
- Ability to write clear and actionable creative briefs.
- Good understanding of Meta and Google advertising.
- Familiarity with AI tools for creative development and ideation.
- Strong communication and presentation skills.
- Excellent problem-solving and decision-making ability.
- Ability to manage multiple accounts, priorities and deadlines independently.
- Strong attention to detail and a high degree of ownership.
- Comfortable working in a rapid-paced agency environment.

What We Value

- Ownership: You take responsibility for outcomes, not just tasks.
- Problem-solving: You identify issues and come prepared with solutions.
- Strategic thinking: You understand the objective behind the work, not just the execution.
- Creative thinking: You can turn a business problem into a strong communication idea.
- Independence: You can move work forward without constant supervision or follow-ups.
- Curiosity: You actively explore new tools, formats and approaches to improve the work.

What Success Looks Like

- Clients trust you to understand their business and proactively guide conversations.
- Creative briefs are clear, strategic and actionable.
- The creative team receives strong concepts and directions rather than vague requirements.
- The media buying team receives timely and relevant support from the account side.
- Campaign insights are translated into meaningful creative and strategic actions.
- Accounts move forward with minimal follow-up and strong ownership from your side.

📌 Account Manager – Client Servicing & Creative Strategy (Delhi)
🏢 MediaX
📍 Delhi