JOB DESCRIPTION:

Rollout of ABPs:
• To accomplish Secondary Sales Target in Key Accounts.

• Coordinate with the accounts at the local level to ensure visibility as per ANI guidelines and ensure TOT adherence at the city level

• To support and implement planned promotions/activations at the store level

• Implement the plannograms agreed upon with help of merchandisers

Ensure maintenance of Sales processes :
• To manage the Key Account distributors (SDR / BIR / Forecasting / Stock management / Sales

reporting / Claims / Infrastructure/ training and development of staff)
• Ensure optimum STR for ANI products and ensure high fill rates with the accounts

• Maintain credit index as per TOT with the account

• Update & provide feedback on the account operations to the regional account manager as well as

the account manager handling the account

Be the Best Sales force :
• To develop excellent relations with the Key Accounts at all levels

• To keep a check and provide feedback on current and new practices followed by competition





• To analyze the market situation in order to aid in accurate Sales Forecasting

• Ensure effective working of the merchandisers to help them deliver the maximum output

Manage the merchandising operations:
• Regularly analyze the data collected by the merchandisers and implement the action points

• Regularly update the beat plans as per business requirement to get maximum output from the merchandiser team

• Keep a control on the quality of merchandisers in the region

• Work with all the merchandisers in the region at least once per quarter

• Be the touch point for the merchandising agency in the region

For local accounts and geography:
Be the most key link of ANI
• Assist the Account Manager in formulating the annual business plan for local accounts

• Provide a rolling sales forecast for the accounts handled to the RAM and the concerned ASM

• Be an integral part of TOT negotiations & help in roll out of the same

• Plan and i

📌 Key Account Development Manager (Vijayawada)
🏢 Abbott
📍 Vijayawada