02 Oct
|
EazyGrad
|
New Delhi
02 Oct
EazyGrad
New Delhi
About The Opportunity
A quick-scaling edtech innovator in India, we’re transforming how students discover, compare, and enroll in higher education programs—using AI-driven insights, dynamic content, and performance marketing at scale. Our SEO team owns organic growth strategy across 50K+ program pages, optimizing for visibility, relevance, and conversion across a hyper-competitive education landscape.
Role & Responsibilities
• Lead a cross-functional SEO team to execute technical, content, and off-page strategies across a 1M+ page education platform.
• Own keyword strategy, site architecture, and schema markup to boost organic traffic and SERP rankings for high-intent student queries.
• Partner with product and engineering to implement crawler-friendly designs, optimize Core Web Vitals, and fix technical SEO bottlenecks.
• Direct content strategy for blog, program pages,
and category hubs—aligning with user intent and regional search trends.
• Track, analyze, and report on organic KPIs (traffic, rankings, conversions) using GA4, GSC, Ahrefs, and internal BI tools.
• Build competitive intelligence dashboards to benchmark against top education brands and identify content and backlink opportunities.
Benefits & Culture Highlights
• Work with a mission-driven team reshaping India’s education discovery ecosystem.
• Impact-driven environment: your SEO strategy directly influences student enrollment outcomes.
• On-site collaboration in a dynamic, agile workspace—ideal for hands-on leaders who thrive in execution mode.
Skills: google search console,ahrefs,content strategy,seo,keyword research,technical seo
📌 Senior Manager (New Delhi)
🏢 EazyGrad
📍 New Delhi