About the Job
Social Media Manager
Location: Kochi
Company: Pixpil Design, PXPL
Job Summary
PXPL is a Brand Experience (BX)® studio working across branding, packaging and design systems that live in the real world. We’re looking for a Social Media Manager who can turn brand strategy into engaging content and build a consistent presence across social platforms.
The ideal candidate understands content planning, copywriting, community management and performance tracking. You should be comfortable managing multiple brand accounts and working with strategists, designers and content creators to bring ideas to life.
Responsibilities
• Develop social media strategies and content calendars aligned with each brand’s positioning, audience and business goals
• Manage content, scheduling and posting across Instagram, Facebook, LinkedIn, X, Threads, YouTube, Reddit, Pinterest, Snapchat, TikTok, WhatsApp Channels and Google Business Profile, as relevant to each brand and market
• Write captions, reel scripts, ad copy and platform-specific content that reflect each brand’s tone of voice
• Collaborate with designers, videographers and marketing teams to create content for campaigns, product launches, events and promotions
• Plan, launch and optimise paid campaigns through Meta Ads, Google Ads, LinkedIn Ads and other relevant advertising platforms
• Manage advertising budgets, audience targeting, retargeting and A/B testing to improve campaign performance
• Coordinate content approvals and maintain accuracy, visual consistency and timely publishing across accounts
• Manage comments, messages and community interactions, coordinating with client or sales teams on enquiries
• Track organic and paid performance, including engagement, audience growth, leads, conversions and cost per lead, and prepare reports with explicit recommendations
• Stay updated on platform changes, advertising tools, content formats and relevant trends
• Identify and shortlist influencers and content
📌 Social Media Manager (Kochi)
🏢 Pixpil
📍 Kochi