Organization Brief
GUS Global Services is the Indian arm of Global University Systems, a Netherlands-based organisation. GUS Global provides services to its academic partners, including UPES and Pearl Academy in India.

We're proud to be recognised as a Great Place to Work, and we believe culture fit is just as important as skill fit. We'd encourage you to explore the links below to get a feel for our people, our work, and the stories that make us who we are:

LinkedIn page: https://www.linkedin.com/company/ggsindia/about/
Website: https://www.gusindia.global/

The opportunity is with UPES
UPES is a top-ranked, UGC-recognised, private university based in Dehradun, Uttarakhand. As per the National Institutional Ranking Framework (NIRF) 2025, the Ministry of Education, Government of India, UPES has been ranked 45 among universities, with a rank of 18 in Law, 36 in Management, and a rank of 43 in Engineering

Website - https://www.upes.ac.in

Role Overview
The Marketing Manager – Content will be responsible for end-to-end content production and execution for UPES across brand, admissions,



academic, student, faculty, alumni and institutional narratives.

The role will work closely with the Deputy Director – Marketing in shaping the content strategy and will translate the agreed brand and marketing priorities into a strong, engaging and consistent content pipeline.

The individual will be expected to identify compelling stories across the university, develop them into relevant content formats and own the process from ideation and conceptualisation through production, publishing and performance review, with a solid focus on video-first and digital content.

Experience: 7–10 years

Key Responsibilities
1. Content Planning & Strategy
• Work with the Deputy Director – Marketing to develop and refine UPES’s content strategy and priorities.
• Translate marketing and brand objectives into clear content themes, ideas and formats.
• Develop and manage the content calendar and pr

📌 Content Marketing Manager (New Delhi)
🏢 GUS Global Services India
📍 New Delhi