Designcafe is looking to hire Lead - Offline Customer acquisition(PAN INDIA).

DesignCafe is looking for a high-ownership Offline Customer Acquisition Leader to own and scale our offline acquisition engine across key markets in India. This role will be responsible for driving a significant share of DesignCafe's customer acquisition and revenue through Channel Partners, B2B partnerships, offline events & expos, society activations, direct referrals and emerging offline acquisition channels.
The role goes beyond executing marketing activities. You will be expected to build the strategy, identify new growth opportunities, test new acquisition models, build scalable systems and SOPs, and lead a multi-city team to deliver sustainable growth while maintaining a healthy CAC.
This is an ideal role for someone who is equal parts strategic and tactical, someone who can think 2-3 quarters ahead about market expansion, manpower, channel strategy and growth bets, while also being comfortable getting into the field and making things happen.
What You'll Own:
1. Own the Offline Acquisition Channel(end to end)




• Own the overall strategy, growth and performance of DesignCafe's offline customer acquisition channel.
• Drive acquisition through Channel Partners, B2B partnerships, events & expos, society activations, direct referrals and new offline initiatives.
• Build the annual and quarterly roadmap for offline acquisition across existing and new markets.
• Identify opportunities to increase the contribution of offline acquisition to overall business revenue.

2. Think Ahead & Build the Channel for Scale
• Think 2–3 quarters ahead, rather than only managing the current month's targets.
• Build manpower plans based on market potential, acquisition targets and expected channel growth.
• Identify recent cities, markets and micro-markets for expansion and build the business case for entering them.
• Plan future acquisition engines, partnerships and initiatives before they become business req

📌 Lead – Offline Customer Acquisition (Bengaluru)
🏢 Design Cafe
📍 Bengaluru