Role: Digital Ecommerce Merchandiser – TikTok Shop
Location: Remote (India)
Working Hours: Aligned with UK Business Hours

About the Role
We are looking for a hands-on, commercially minded Digital Ecommerce Merchandiser – TikTok Shop to manage, maintain and optimise our TikTok Shop presence.
This role combines TikTok Shop management, digital merchandising, ecommerce content, creator and affiliate coordination, campaign execution and performance optimisation.

You will take ownership of ensuring product listings and shop content are accurate, engaging, on-brand and optimised for conversion, while supporting product launches, promotions, TikTok campaigns and ongoing marketplace growth.

We are particularly interested in candidates with robust hands-on experience using TikTok Shop Seller Centre and exposure to areas such as creator/affiliate programmes, UGC, TikTok Ads and performance analysis. You will work closely with Marketing, Creative and external partners to coordinate content, creative assets, campaigns and marketplace activity.

Key Responsibilities




TikTok Shop Management & Merchandising
• Manage and optimise TikTok Shop Seller Centre on a day-to-day basis.
• Create, upload and maintain product listings, including titles, descriptions, imagery, attributes, pricing and promotional information.
• Maintain catalogue accuracy and ensure product information remains up to date.
• Support the setup and launch of new products and collections on TikTok Shop.
• Manage TikTok Shop promotions, campaigns and seasonal activity.
• Monitor product availability, pricing, promotions and overall listing health.
• Conduct regular content and catalogue audits to identify missing, outdated or inaccurate information.
• Troubleshoot and resolve product listing, catalogue and content issues.
• Monitor competitor activity, marketplace trends and emerging TikTok Shop opportunities.

Creator, Affiliate & UGC Coordination
• Support and coordinate TikTok Shop creator and affiliate programm

📌 Digital Ecommerce Merchandiser – TikTok Shop (India)
🏢 Opvia.in
📍 India