Significant Note : This role is based out of Cali, Colombia.
The incumbent is required be bilingual, having verbal & written fluency in both English & Spanish languages.

A purpose driven role for you
The incumbent will be responsible to devise and implement marketing strategy across regions and build awareness for the product portfolio and achieve defined sales targets

A Day in the life
• Devise annual marketing calendar by studying market, competition and consumer
• Develop brand campaigns across all touchpoints-TV, Print, Radio, OOH, BTL, Events, Retail and Digital
• Spearhead product launches and maintain brand healt
• Manage advertising, media, digital, marketing research agencies to develop and roll out the country-wise marketing plan.
• Identify business needs for engaging the agencies and strive for effective output
• Coordinate with distributor partners to execute media and local level marketing activities
• Successful execution and monitoring of all marketing activities according to annual plan and align for course correction

Academic Qualification & Experience




• Master’s in marketing or MBA
• Bachelor's Degree in Marketing, Business, or a Related Field
• 12-15 years of experience in Mass-media communication development, agency and media management

Technical Skills/Knowledge
Digital Markerting
Events & Media Campaigns
Qualitative Research
Customer Behaviour

Behavioural Skills
• Execution mind-set
• Multi-stakeholder management
• Great organizational and time management abilities

What will it be like to work for Hero

As the world’s largest manufacturer of motorcycles and scooters for the last 22 years, Hero is where you will get to work with the brightest innovators, passionate about being the best in what they do. You will become a part of India’s proudest legacy, a brand that is celebrated by 110 million Indians and is now taking over the world with its manufacturing superpower. If you are someone who dreams big and goes after their dreams with absolu

📌 Marketing Manager (India)
🏢 Hero MotoCorp
📍 India