02 Oct
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HO Digital
|
Haryana
02 Oct
HO Digital
Haryana
Agency: HO Digital Job Title: Google Ads Expert Department: Digital Marketing / Performance Marketing Location: Gurgaon - Sohna Road Employment Type: Full-time Working Days: 5 Days a Week Experience: 2–5 Years Job Summary We are looking for a results-driven Google Ads Expert to plan, execute, optimize, and manage paid advertising campaigns across Google platforms. The candidate will be responsible for driving qualified traffic, leads, conversions, and overall campaign performance while maintaining efficient ad spend. Key Responsibilities Plan and manage Google Ads campaigns across Search, Display, Shopping, You Tube, Performance Max, and other relevant formats. Conduct keyword research, competitor analysis, and audience targeting. Create and optimize ad copies, extensions/assets, landing page strategies, and campaign structures. Monitor campaign performance and optimize CPC, CTR, CPA, ROAS, conversions, and overall ROI. Manage and optimize campaign budgets to achieve business objectives. Perform A/B testing of ads, keywords, audiences, bidding strategies, and landing pages.
Analyze campaign data and identify opportunities for growth and performance improvement. Set up and monitor conversion tracking and ensure accurate reporting. Work with web teams to improve Landing page performance. Prepare regular performance reports and dashboards with actionable insights. Identify underperforming campaigns and implement corrective strategies. Stay updated with Google Ads policies, algorithm changes, new features, and industry trends. Manage remarketing and audience-based campaigns. Ensure campaigns comply with Google advertising policies and best practices. Required Skills Strong hands-on expertise in Google Ads / Google Ads Manager. Excellent knowledge of Search, Shopping, Display, You Tube, and Performance Max campaigns. Robust understanding of keyword research, bidding strategies, audience targeting, and conversion optimization. Good knowledge of Google Analytics (GA4) and
📌 Google Ads Expert (Haryana)
🏢 HO Digital
📍 Haryana