Job Description
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- Hands-on experience with Adobe Experience Platform (AEP) and Real-Time Customer Data Platform (RTCDP) n
- Customer Journey Analytics (CJA) n
- Experience ingesting customer data into AEP from multiple enterprise systems including Web applications, CRM platforms, Marketo, Batch and Streaming pipelines, REST APIsn
- Experience building and supporting audience segmentation and activation use cases using RTCDP.n
- Solid understanding of customer identity resolution and profile management.n
- Experience with JavaScript, HTML, browser debugging tools, and network analysis.n
- Attribution Modeling, Funnel Analysis, Customer Journey Trackingn
- Data Governance, Consent Management, Tag Auditing and Troubleshooting.n