Job Summary:
We are looking for a dynamic and creative Social Media Executive to join the HealthSy Marketing Team. The ideal candidate should have a robust understanding of social media platforms and trends, coupled with excellent copy writing skills to create compelling and brand-aligned content. This role requires a combination of strategy, creativity, and execution to build engagement and strengthen HealthSy’s digital presence.

Key Responsibilities:
1.Social Media Management & Strategy
• Plan, implement, and manage social media calendars across platforms (Instagram, LinkedIn, YouTube, etc.).
• Align content with brand guidelines and campaign goals.
• Identify platform-specific strategies to increase reach, engagement, and follower growth.

2.Copywriting & Content Creation
• Craft clear, concise, and engaging copy for social media posts, ads, captions, and campaign content.
• Write compelling headlines, taglines, and shortform content for promotions, brand campaigns, and healthcare awareness posts.
• Proofread and edit copy to ensure consistent tone, grammar, and messaging.





3.Visual Content Collaboration
• Work closely with graphic designers and video editors to develop creatives that complement your copy.
• Brainstorm new content formats like carousels, reels, polls, and stories.

4.Community Engagement
• Monitor social media accounts for comments, DMs, and mentions; respond in a timely and professional manner.
• Engage with followers to build community and brand loyalty.
• Maintain a consistent voice across all interactions.

5.Paid Campaign Support
• Assist in writing ad copy for paid promotions.
• Collaborate with the performance marketing team to test ad content and optimize CTR and engagement.

6.Analytics & Reporting
• Track content performance using insights and analytics tools (Meta Business Suite, LinkedIn Analytics, etc.).
• Prepare monthly reports on engagement, growth, and campaign performance.
• Use data to suggest improvements and future content i

📌 Social Media Executive (Coimbatore)
🏢 HealthSy
📍 Coimbatore