02 Oct
|
Your Fav HR
|
Indore
02 Oct
Your Fav HR
Indore
Location: Indore (on-site, hybrid flexibility) Experience: 2–4 years, hands-on execution (not supervisory) Compensation: 5 - 6 LPA (based on skills and interview)
About the role:
This is the primary performance marketing role, covering the full cycle: strategy, planning, and execution — not just one piece of it. You'll be in the room when the account plan is decided, and you'll build it out in Ads Manager the same week.
You'll work directly with the founder, who is still hands-on with accounts and campaign strategy day to day.
What You'll Own:
• Google Ads — Search, Performance Max, YouTube (end to end)
• Meta Ads — Advantage+, conversion, lead gen campaigns (end to end)
• Budgets — Planning and daily pacing across multiple client accounts
• Creative testing — Hooks, angles, formats, audiences, at volume
• Tracking — GA4, Meta Pixel, Conversions API, GTM, offline conversion imports
• Funnel feedback — Diagnosing why something broke, not just flagging that it did
• Client reporting — Monthly performance reviews and forward plans
• Systems — Building and improving internal benchmarks and processes
What You Need:
• 2–4 years running paid campaigns hands-on
• Strong, working command of both Google Ads and Meta Ads (not one solid, one basic)
• Ability to speak to real numbers: monthly spend managed, CAC, ROAS, CPL, and how you improved them
• Comfort troubleshooting tracking and attribution issues independently
• Practical, daily use of AI tools to speed up work and extract insights (not just casual use)
• Strong execution instinct — this role is planning and doing, not planning only
• Ability to explain performance clearly, without jargon
On AI Usage:
We expect working, daily use of AI — not occasional use. Specifically:
• Automating repetitive work to free up time for analysis
• Using your own judgment first, then using AI to scale variants for testing
• Building full-funnel reports (not just platform-level metrics)
• Knowing where automation (Advantage+, PMax) h
📌 Performance Marketing Executive (Indore)
🏢 Your Fav HR
📍 Indore