Role: Digital, E-commerce & Media Marketing Manager

Department: Marketing
Reports to: Chief Marketing Officer (CMO)
Location: Watertec India Office, Thane
Experience: 10+ years
Team: Manages agency partners; 1–2 executives as the team scales (Phase 2)
Employment type: Full-time

Role summary:
We are hiring a hands-on Marketing Manager to own brand building, digital marketing, e-commerce and media planning/buying for Watertec — one of the two core pillars of the marketing team, alongside Trade & Channel Marketing. This is a builder's role: you will define how the Watertec brand shows up across four product categories, run the channels that generate consideration and leads, manage Watertec’ s presence on e-commerce marketplaces, and plan/buy the media that supports it all. You will work closely with the CMO and the Trade & Channel Marketing Manager, and directly manage external creative, digital and media agencies.

Key responsibilities:

Brand
• Plan and execute ATL/BTL campaigns, sponsorships and PR aligned to key selling seasons and recent product launches




• Partner with the Trade & Channel Marketing Manager to align brand campaigns with dealer-level activation

Digital marketing
• Own the website, dealer-locator tool, SEO/SEM and organic + paid social media presence
• Build and manage always-on and campaign-specific digital marketing calendars
• Generate and route qualified leads (architects, contractors, project buyers, consumers) to sales and channel teams, and track conversion through the funnel
• Manage marketing automation/CRM tools for lead scoring and nurture

E-commerce
• Own Watertec's presence and performance on e-commerce marketplaces (e.g. Amazon, Flipkart) and any D2C storefront
• Manage marketplace listings, content, pricing hygiene, ratings/reviews and promotional calendars
• Track and report marketplace sales, conversion and ad spend efficiency (ACOS/ROAS)
• Coordinate with sales/supply chain on stock availability and fulfilment for online channels

📌 Senior Manager (Thane)
🏢 Watertec India
📍 Thane