Your role
Human Resources - Talent Acquisition - P1 - IND
What you'll be doing

Role Overview
The Content & Social Media Employer Branding Specialist develops and activates compelling employer brand content across social media, the careers website, internal communications, recruitment campaigns and talent attraction activities. The role works closely with Talent Acquisition and other stakeholders to tell authentic stories about our people, culture and employee experience, while ensuring content is consistent with the Company’s Employee Value Proposition (EVP), brand guidelines and talent attraction strategy.

Key Responsibilities
Content Planning & Creation
• Partner with stakeholders to plan and create engaging employer brand content for recruitment initiatives across social media, the careers website, internal communications, recruitment events and other talent attraction activities.
• Create content in a range of formats, including employee testimonials, emailers, newsletters, career stories, thought leadership, DEI, wellbeing and culture content, blogs and articles,



videos and short-form content, infographics and other visual assets.
• Conduct interviews with employees and leaders to develop authentic and engaging storytelling content.
• Draft, edit and proofread content to ensure accuracy, consistency and quality.
• Ensure content aligns with the Company’s EVP, brand guidelines and talent attraction strategy.

Social Media Management
• Manage employer brand social media channels, with a primary focus on LinkedIn and other relevant platforms.
• Create and maintain a social media content calendar, ensuring content is planned and delivered consistently.
• Schedule, publish and monitor employer brand content and evaluate performance.
• Respond to comments and engage with audiences where appropriate.
• Support employee advocacy initiatives designed to increase employer brand reach and engagement.
• Create content performance reports for social media and review platf

📌 Digital Media (India)
🏢 Corpay
📍 India