Primary Market Research Associate Consultant (Bengaluru)

Primary Market Research Associate Consultant (Bengaluru)

03 Oct
|
Iqvia
|
Bengaluru

03 Oct

Iqvia

Bengaluru

Job Description: Primary Market Research Associate Consultant About the team The role sits within the Research & Intelligence (R&I;) team, which specializes in delivering integrated market research solutions by combining Primary Market Research (PMR) with Secondary Desk Research (SDR) to generate actionable insights for clients. The team leverages multiple data sources, advanced research methodologies, and leading-edge PMR capabilities to provide a holistic understanding of markets, stakeholders, and evolving healthcare landscapes. Role Summary • Experience in Primary Market Research: 3+ years • Manage multiple PMR projects under tight timelines interfacing with global clientele and prioritize requests based on the criticality and business need as agreed with the stakeholders • Reporting to a Senior Consultant Responsibilities: • Support the end-to-end delivery of quantitative Primary Market Research (PMR) projects across diverse therapy areas, including studies such as ATU, demand estimation, market assessments, patient flow, patient journey/buying process, segmentation,



and other strategic research initiatives • Design and refine questionnaires and discussion guides, incorporating guidance from senior team members to ensure research objectives are effectively addressed • Conduct robust data analysis, including reviewing tabulations, coding open-ended responses, developing table specifications, and validating outputs, ensuring findings are accurate, insightful, and methodologically sound • Develop PowerPoint report templates and client deliverables, synthesizing research findings into transparent, compelling narratives that address key business questions and support strategic decision-making • Provide regular progress updates to project leads and managers, while contributing to internal discussions on research findings, implications, and recommendations • Perform thorough quality control and final review of project outputs to ensure all deliverables are accurate, error-fr

📌 Primary Market Research Associate Consultant (Bengaluru)
🏢 Iqvia
📍 Bengaluru

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