Company Name: VARITE India Private Limited
About The Client:
Client is a life insurance company in India. The firm offers life insurance products targeted at individuals and groups, catering to four distinct segments: protection, children, retirement and investment plans.
Essential Job Function:
Business Planning & Performance Management
- Create annual, monthly and periodic business plan for distribution channels
- Own and manage dashboards, MIS, and reporting for key performance metrics (activation, productivity, contest ROI, etc.)
- Generate actionable insights to guide sales and distribution strategy
- Partner with central S&D; Planning team to roll out and track payout schemes (employee & distributor)
Distributor & Employee Engagement
- Design and execute contests, campaigns, and RnR (Rewards & Recognition) programs to drive motivation and productivity
- Ensure effective dissemination and adoption of engagement initiatives across field teams
- Continuously evaluate effectiveness and optimize engagement interventions based on outcomes
Field Activation & Performance Improvement
- Work closely with field teams (L1s/L2s) to drive repeat activation and improve productivity of underperforming cohorts
- Identify performance outliers and design targeted interventions
- Enable field teams with insights, nudges, and structured engagement plans
Lead Conversion & Channel Activation
- Drive conversion of leads generated through association events and partnerships
- Track funnel metrics and identify drop-offs to improve conversion efficiency
- Collaborate with sales teams to ensure effective follow ups and closures
Digital & Process Transformation
- Lead digitization of engagement and communication processes to improve scalability and tracking
- Drive adoption of digital tools/platforms for contests, RnR, and distributor engagement
- Improve transparency, turnaround time, and measurement of engagement initiatives
Team Management
- Lead and mentor a team of 3 members a
📌 Distribution Engagement Team Lead (Mumbai)
🏢 VARITE
📍 Mumbai