About Wirality

A new breed of agency that’s independent, brave, and growth-driven.

Our fundamental belief is rooted in ART x MATH - an integrated approach where creative excellence meets media intelligence to deliver incrementally higher ROI.

Infused with a digital-first DNA and an entrepreneurial spirit, we operate with speed, ownership, and conviction. Being independent allows us to break convention, pivot quickly, and win in an ever-changing market.

About The Role

Wirality is building a new social-first creative team designed for the way brands need to communicate today - faster, more frequently and across more formats, audiences and platforms.

We’re looking for a Copywriter who understands that good copy today isn’t limited to headlines, captions and taglines.

You should be able to turn an observation into an idea, an idea into a script, and a brand thought into something people would actually want to watch, share or talk about.

You’ll work across brands, categories and platforms, developing everything from social-first concepts and campaigns to scripts, topical content,



creator-led ideas and everyday brand communication.

Most importantly, you should be able to walk into a new brand, understand its personality quickly and start writing in its voice, without making every brand sound like you.

The job is ultimately about knowing what to say, how to say it and when to say it.

What You’ll Do

• Write & Ideate
• Develop social-first concepts, campaign ideas, scripts, captions, hooks, headlines, topical content and creator-led communication.
• Turn briefs, consumer observations and insights into sharp creative ideas.
• Develop multiple creative routes instead of settling for the first obvious thought.
• Write across short-form video, statics, carousels, creator content and campaigns while keeping the core idea robust.
• Participate actively in brainstorms and contribute beyond the copy requirement of a brief.
• Crack Brand Tonality

Every brand shouldn’t so

📌 Copywriter (Bengaluru)
🏢 Wirality
📍 Bengaluru