• Motivate the store people and Brand factory outlets
• Ensure the targets are met
KRA2
Identification of recent stores
• Identify localities with good prospects
• Make sure there are no retail stores nearby
• Update the location with RBD
KRA3
Maintaining brand standards
• Make sure the new projects/stores are Brand compliant with Standard SOPs
KRA4
Relationship with franchisee store
• Make sure the payment sent to franchisees are received on time
• Negotiate with the franchisees to make sure the stock at the store doesn’t go on hold
KRA5
Conducting training sessions
• Ensure achievement of personal goal for all front-line sales employee at Brand Factory
Mainly dealing with Product knowledge, customer relationship etc.
📌 Area Business Manager (India)
🏢 Aditya Birla Lifestyle Brands
📍 India
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