03 Oct
|
Heritage Food
|
Mumbai
03 Oct
Heritage Food
Mumbai
Job Opening link : https://zrec.in/O0DL0?source=CareerSite
Summary:
The Area Sales Manager (Modren Trade) plays a pivotal role in driving business growth and market expansion by overseeing the end-to-end execution of sales and marketing strategies. This position is responsible for achieving sales targets, building and leading high-performing MRF teams, and establishing a robust brand presence in the market. The role encompasses comprehensive product and sales management, including forecasting, pricing, merchandising, and distribution optimization. By developing consumer acquisition models, enhancing market intelligence, and ensuring seamless coordination across internal functions, the NKA Business Manager ensures operational excellence, brand visibility, and sustainable growth across assigned territories. The incumbent must maintain strict compliance with statutory, ISO, and audit requirements while delivering consistent performance and reporting.
Responsibilities:
- Plan, execute, and promote NKA business activities to achieve sales targets as defined in the business plan.
- Build and develop high-performing MRF teams aligned with organizational objectives.
- Establish and strengthen brand identity and market visibility through strategic initiatives.
- Manage product lifecycle activities including demand forecasting, availability, listing, merchandising, shelf share, and pricing.
- Oversee sales operations such as target achievement, margin optimization, promotions, and rental management.
- Design and implement an effective consumer acquisition model to drive market penetration.
- Monitor and evaluate the distribution network, channel marketing systems, and local buyer performance.
- Identify business gaps and develop targeted sales promotional activities to address them.
- Generate market intelligence and expand the distribution network to unlock new opportunities.
- Ensure accurate reconciliation of sales realizations and outstanding receivables.
- Develop and
📌 ASM (Modern Trade) - Mumbai
🏢 Heritage Food
📍 Mumbai