03 Oct
|
Kia India
|
Maharashtra
03 Oct
Kia India
Maharashtra
Key Responsibilities:
1. Identification of Potential:
Analysis of Kia India Network coverage & TIV sales data Identifying untapped cities/towns/talukas/villages – having high potential, Significant TIV volume but No Kia India network available, no near future plans Customer demographic should be matching with Kia India customer profile 2. Business Plan Formation:
Preparation of annual business plans, target volume & key strategy/ activities to achieve the business plans Regular reporting of rural share of Business, Data analysis to find gap areas & action to improve Dealer wise outlet wise planning 3. Strategic Tie-ups & BTL Events:
Tie-up with leading financiers at local/ regional level for rural markets – MMFSL, NBFCs etc. Tie-up with Village Level Entrepreneurs/ CSC etc. BTL Activities : Display activities, Rural Melas, Showroom on Wheels etc 4. Rural Manpower (Dealer):
Identification & finalization of Super-KEC requirement – Dealer-wise Recruitment of manpower as per requirement & Area allocation - Training of manpower on Kia India systems & processes Monthly target rolling for Super KECs for Bookings & Retails Daily performance monitoring, weekly review for non-performers/ low performers Reward & Recognition of manpower, highlighting Top performers, recognition by management Super KEC Skill Contest to identify the top talents, Recognition & Rewards 5. Key KPI's:
Achieve monthly/quarterly rural sales targets for the assigned region Drive retail performance through focused rural penetration strategies Activations : Monthly/ Quarterly BTL plan Network Coverage : Rural Outlets, Kestive counter, Rural Manpower Manpower : Adequate dealer manpower onboarding, Training & Development Track KPIs: rural contribution %, enquiry generation, conversion ratio Maintain daily/weekly dashboards for management review Ensure adherence to processes and reporting systems (DMS/CRM) Years of Experience:- 6-9 Years (passenger vehicle experience mandatory)
Current Location:- Mumbai or
📌 Rural Sales Manager (Maharashtra)
🏢 Kia India
📍 Maharashtra