RESPONSIBILITIES
WITH OUR CONSUMER AT THE HEART, YOUR KEY RESPONSIBILITIES WILL BE TO:
Deliver results and excellence in execution
Deliver on key financial targets (NSV, Gross Margin, Overheads, Profitability, ROI, Value Share)
Deliver on Pictures of Success targets, ensure completion of surveys while working in partnership with customers/distributor to deliver excellence in execution
Handling of all On Trade accounts of the said territory (kolkata City) and ensuring distribution and availability of our portfolio.
Ensuring menu listing in the accounts for our portfolio as per company norms.
Managing contracts and deals for Top 80% accounts in the territory / zone.
Working with team (FPR) and leading from the front on handling accounts so as to make them positive towards Bacardi.
Developing team and working with them for future growth in career.
Planning and managing commercial contracts with in-depth understanding of brand profitability, portfolio play, budgetary support management and overall P&L; of the territory.




Understanding and tracking of distribution for brands relevant to accounts as per company guidelines.
Formulating offers, promotions and activations by brand for the channel and tracking the execution of the same thru M&E.;
Managing Off Trade and Hybrid Accounts in suburbs (North 24 Pgs + Nadia +Hoogly + South 24 Pgs) and delivering business commercials as per company goals.
Managing 3rd party rolls and driving business through them for achievement of volumes and NSV.
Responsible of market working of at least 12 to 13 days a month with team.
Develop and manage the sales plan for your territory based on delivery of Commercial priorities and the Country Integrated Activity Plan (IAP)
Develop effective long-term relationships with customers and distributors to be perceived as the company’s leading customer contact within the state
Monitor, guide and provide input to team members (frontline sales) on individual performances, customer and key channel partner re

📌 State Head (Warangal)
🏢 Bacardi
📍 Warangal