Branch Manager (India)

Branch Manager (India)

03 Oct
|
Aditya Birla Health Insurance Company
|
India

03 Oct

Aditya Birla Health Insurance Company

India

Job Purpose: Write the purpose for which the job exists (in 2-3 lines)

The purpose of this job is ensure achievement of business targets and enhancement of profitability of the assigned branch by providing effective leadership, planning resources, monitoring people performance & market changes & ensuring timely operations support to ensure smooth functioning.

It also includes distribution building, retail development and recruitment of FLS and Advisors.

Dimensions: Mention quantitative or qualitative parameters that are relevant for the job and provide a better understanding of the scope and scale of the job.

Metric

Metric

Units

FY18

FY19

FY20

Revenue

GWP

Rs Mn

6

8

10

Renewal

Rs Mn

0

Cost

Claims Ratio

%

41%

51%

52%

Opex Ratio

%

Market share (% of business done by Private Insurers)

Retail

%

1.30%

3.20%

6.40%

Team/Span

Direct

FLS

No.

6

6

6

Indirect

Advisors

No.

1500

2500

3000

Productivity

% Active Advisors

%

20%

20%

20%

Active Advisors/FLS

No.

25

30

35





NOP/active advisor/Month

No.

1.43

1.76

2.11

GWP/active advisor/Month

Rs.

4,391

5,797

8,643

Job Context & Major Challenges: Write the specific aspects of the job that provide a challenge (internal and external) to the jobholder in the context of the Business/Unit/Function/Department/Section

About The Health Insurance Industry –

While the current market sees more than 15 non-life players in the private space and 5 exclusive private players in the health insurance space trying to capture a sizable market share, the nationalised service provider (6) remains a strong competitor. In addition to this the business dynamics are such that the overall market on an annual basis which is to the tune of roughly 10,000 Crs sees close to 85 % of the business renewing with the existing service provider itself. This narrows down the chance of the fresh business actually being seriously fought in the market to approximately 1500 odd Crs. With the SME and the start-u

📌 Branch Manager (India)
🏢 Aditya Birla Health Insurance Company
📍 India

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