03 Oct
|
Study Group
|
Noida
[https://assets.jazz.co/customers/customer_20171228182913_GEG7OKYOMJQKSMUJ/layout/20230608092212-image.png]
Contract type: Full Time – Permanent
Location: Noida.
ABOUT THE ROLE:
Strategic Purpose:
Drive sustainable organic revenue growth through an integrated GEO, SEO, and AI
Search Growth Engine. Own the strategy and execution that improves brand
discoverability, increases qualified organic acquisition, and builds long-term
search authority across global markets.
Core Scope
Own the cross-channel organic growth ecosystem across:
* Website experiences
* Landing pages
* Blogs and content platforms
* YouTube and other organic discovery channels
* Traditional search engines
* AI-powered search and generative discovery platforms
Develop and execute integrated strategies across SEO, GEO (Generative Engine
Optimization), content strategy, technical optimization, and organic acquisition
to improve visibility and conversion performance.
AI Search & GEO (Future Search Strategy)
Own the organization’s AI search visibility and GEO strategy, ensuring the brand
is optimized for emerging search experiences and AI-driven discovery platforms,
including:
* AI search visibility across platforms such as Google AI Overviews, ChatGPT,
Google Gemini, and other emerging AI search experiences.
* Generative Engine Optimization (GEO) strategies to improve brand inclusion,
relevance, and authority in AI-generated responses.
* Entity optimization to strengthen brand, product, and topic associations
across search ecosystems.
* Content freshness and optimization frameworks to maintain relevance for AI
engines and evolving search algorithms.
* Development of future-ready search strategies beyond traditional
keyword-based optimization, focusing on user intent, entities, topics, and
knowledge authority.
Key Responsibilities:
Organic Growth & SEO Strategy
* Develop and execute SEO strategies across 18 websites to increase organic
visibility, qualified traffic, and lead generation.
* Build o
📌 GEO/SEO Manager (Noida)
🏢 Study Group
📍 Noida