• Deliver high-quality, engaging content for all marketing initiatives, including CRM communications
• Social Media Ads, Google Search & Display Ads etc.
• Analysing content performance regularly and optimizing content to improve the performance of critical metrics
• Closely work on the marketing calendar and support with content strategy
• Write blogs, website and email content, merchant communication and product communication Scripting and storyboarding of product and brand videos
• Handling and coordinating with content and design agencies
• A explicit understanding of different formats and platforms and should be able to create compelling, platform-specific content creator.
Qualifications
• 1-5 years of relevant content writing experience,
especially in marketing communication Understanding of CRM journeys and writing Digital Marketing content.
• Bachelor's or Master's in marketing, communications, journalism, or related discipline will be preferred (Not mandatory)
• Must have agency or content marketing experience
• Excellent communication skills are written and verbal
• Understanding of branding, design and aesthetics
• A strong portfolio of content across formats and platforms - like video, podcasts, social media, long-form, short form, taglines/one-liners
• Familiarity with the latest content, social media trends, consumer trends and advancements in technology
Key Skills
• Excellent communication skills are written and verbal
• Content Writing
• Copywriting
• Blog Management
• Content Strategist
📌 Graphic Designer (Chennai)
🏢 EDIRECTSYS
📍 Chennai
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