Content Writer Intern

Company: Foxscan Urbanroof
Location: Pune, Maharashtra
Stipend: ₹15,000/month
Work Mode: On-site
Position: Content Writer Intern

About FoxScan and this role

FoxScan (UrbanRoof) is a property inspection and diagnostics company operating across multiple
Indian cities, using technology-led inspections to help homeowners and businesses understand
the condition of their buildings.
We have no dedicated resource for content today, so our content work is reactive: we fix things
when a problem shows up. This role moves us to a proactive approach. You will track current
market trends and turn them into content and messaging that improves conversions on our paid
ads.

Key responsibilities

• Research market, industry and audience trends (real estate, home maintenance,
waterproofing, structural health, proptech) and convert them into a monthly content plan.
• Plan and write content that supports our paid-ad funnel: ad copy, headlines, landing-page copy,
reel and video scripts, and WhatsApp or email messaging.
• Study ad and lead performance with the marketing team,



and suggest copy and creative
angles to lift conversions.
• Track competitor and category content, and flag what to adopt, avoid or test.
• Build and maintain a content calendar, a swipe file of winning hooks, and reusable copy
templates.
• Work with designers, video editors and the performance marketing team so scripts and
creatives ship on time.
• Write simple blogs, FAQs and social posts that explain inspection findings in plain language.

Who we are looking for

Must have
• Currently pursuing or recently completed a degree in Marketing, Mass Communication,
Journalism, English, Business or a related field.
• Robust written English; Hindi or Marathi is a plus.
Curiosity about trends: you read, follow and analyse what is working on Instagram, YouTube,
Meta Ads and Google.
• Ability to turn a rough idea into clear, persuasive copy in a short time.
• Available for the full 3-month tenure, work

📌 Content Writer Intern (Pune)
🏢 UrbanRoof
📍 Pune