We are hiring a Senior Business Manager - Performance Marketing

Position - Senior Business Manager- Performance Marketing
Location - Kolkata (work from office)

What you will do

1 Build and scale the Performance Marketing practice

• Establish the practice: Define the operating model, service offerings, delivery frameworks, quality standards and capability roadmap for Performance Marketing within the GCC.
• Build a high-performing team: Hire exceptional talent across paid search, paid social, analytics and campaign operations, creating an setting where specialists develop into trusted client-facing experts.
• Raise the bar: Create best-in-class approaches to campaign planning, optimisation, reporting, experimentation and performance measurement.
• Build scalable excellence: Develop playbooks, quality frameworks, operating procedures
• and governance mechanisms that enable consistent, world-class delivery.
• Scale for growth: Expand the team, capabilities and service portfolio as international partner demand and client prospects grow.





2 Lead performance marketing strategy for international clients

• Own strategic direction across Google Ads, Meta, LinkedIn, YouTube and emerging performance channels.
• Translate business objectives into scalable acquisition, lead generation, e-commerce and revenue growth strategies.
• Drive innovation in automation, AI-powered optimisation, audience development and measurement frameworks.
• Own performance outcomes including ROAS, CAC, CPL, pipeline contribution, customer acquisition efficiency and profitability.
• Lead budget allocation, forecasting and investment decisions across channels and markets. Identify opportunities that improve client performance while expanding the strategic value of the practice.

3 Become the trusted growth partner for international agencies and brands

• Act as the senior strategic advisor for key international agency partners and client accounts, including existing relationships in Germany.

📌 Senior Business Manager Kolkata
🏢 Netimpact Solutions Private
📍 Kolkata