Key Responsibilities
Manage ROBOTEK’s social media platforms including Instagram, Facebook, YouTube and LinkedIn.
Plan and execute monthly social media content calendars.
Coordinate with the graphic design and video team for creatives, reels, product videos and other digital content.
Create and manage digital marketing campaigns for recent product launches, offers and brand promotions.
Run and monitor Meta Ads, Google Ads and other relevant paid campaigns.
Track campaign performance, leads, reach, engagement, conversions and other key metrics.
Prepare regular digital marketing reports and MIS.
Manage website content, product information, banners and basic SEO activities.
Work on SEO, keyword research and website visibility.
Support product launches through digital campaigns and online promotions.
Coordinate with influencers/creators for collaborations and promotional campaigns.
Monitor competitors, market trends and digital marketing activities in the mobile accessories industry.
Explore new digital platforms and marketing opportunities for brand growth.
Coordinate with the sales team to support lead generation and business requirements.
Maintain proper records of campaigns, creatives, leads and marketing performance.




Ensure ROBOTEK’s brand image and communication remain consistent across digital platforms.

Required Skills
Good knowledge of Digital Marketing, Social Media Marketing and Performance Marketing.
Basic understanding of Meta Ads, Google Ads, Google Analytics and SEO.
Positive understanding of Instagram, YouTube, Facebook and LinkedIn.
Knowledge of content planning and digital campaign execution.
Positive analytical and reporting skills.
Good communication and coordination skills.
Ability to understand campaign performance and take corrective actions.
Basic knowledge of Canva or other creative tools will be an advantage.

Preferred Candidate
Graduate in Marketing, Digital Marketing, Business Administration or a relevant field preferred.
1–3 years of experience in Digital Marketing.
Experience with consumer electronics, mobile accessories, FMCG, retail or e-commerce brands will be preferred.
Candidate should be creative, data-oriented and proactive.
Should be comfortable working with multiple teams and handling campaigns independently.

Work Location: In person

📌 Digital Marketing Executive North Sikkim
🏢 Roboteck
📍 North Sikkim