Job Summary

We are looking for a Google Ads Specialist with strong expertise in Search Campaigns and a performance-focused mindset. The ideal candidate should have hands-on experience in managing, optimizing and scaling Google Ads campaigns with a robust focus on lead generation, conversions and ROI.

Key Responsibilities
Plan, launch and optimize Google Search campaigns.
Conduct keyword research, search-term analysis and negative keyword management.
Create and optimize Responsive Search Ads (RSA).
Manage bidding strategies, budgets, location and audience targeting.
Monitor and improve key performance metrics such as CTR, CPC, CPA, conversion rate and ROAS.
Manage Performance Max, Display and YouTube campaigns as required.
Set up and monitor conversion tracking using GA4 and Google Tag Manager (GTM).
Analyze campaign data and prepare regular performance reports.
Continuously test and optimize ad copies, keywords, landing pages and bidding strategies.
Identify opportunities to improve campaign performance and generate quality leads.




Independently manage multiple campaigns and ensure efficient utilization of advertising budgets.

Requirements
4–6 years of hands-on experience in Google Ads / PPC.
Strong expertise in Google Search Ads.
Positive understanding of PPC and conversion optimization.
Hands-on experience with GA4, GTM and conversion tracking.
Robust knowledge of keyword research, bidding strategies, audience targeting and campaign optimization.
Strong analytical and problem-solving skills.
Ability to independently manage and optimize multiple campaigns.
Good understanding of campaign performance metrics and reporting.
Experience with Performance Max, Display and YouTube campaigns will be an added advantage.

Prior experience in Healthcare / Hospitals / Clinics / Medical businesses will be an added advantage.

Pay: ₹600,000.00 - ₹720,000.00 per year

Benefits:
Health insurance
Provident Fund

Work Location: In person

📌 Google Ads Specialist Mundhwa
🏢 ME - HR
📍 Mundhwa