Responsibilities:
Manage Google Ads & Meta Ads campaigns for paid user acquisition.
Handle ASO, SEO & SEM activities to improve organic growth.
Perform keyword research and competitor analysis.
Plan and execute growth & performance marketing campaigns.
Conduct A/B testing and growth experiments.
Monitor user retention, LTV, monetization, and campaign performance.
Track and analyze data using Google Analytics and marketing analytics tools.
Prepare regular performance reports and insights.
Use AI and marketing automation tools to improve marketing efficiency.
Work with creative and product teams to develop and optimize campaigns.

Skills Required:
Google Ads & Meta Ads
ASO, SEO & SEM
User Acquisition & Performance Marketing
Keyword Research & Competitor Analysis
Google Analytics & Data Analysis
A/B Testing & Growth Marketing
Retention & Lifecycle Marketing
AI & Marketing Automation Tools
Creative Thinking & Problem Solving

Disclaimer: This job posting and Location has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Digital Marketing Executive Surat
🏢 Vasundhara Infotech
📍 Surat