Location: Mohali, Punjab

Experience: 1–4 Years

Employment Type: Full-Time

About the Role

We are looking for a results-driven Digital Marketing Executive with 1–4 years of experience to join our team in Mohali. The ideal candidate should have hands-on experience in PPC, Google Ads, Meta Ads, SEO, social media marketing, and lead generation, with a solid focus on campaign performance and ROI.

Key Responsibilities
Plan, execute, and optimize digital marketing campaigns across multiple channels.
Manage PPC campaigns on Google Ads, Microsoft Ads, Meta, and other relevant platforms.
Create, monitor, and optimize Search, Display, Shopping, Remarketing, and Lead Generation campaigns.
Conduct keyword research, competitor analysis, audience targeting, and bid optimization.
Monitor PPC metrics such as CPC, CTR, CPA, ROAS, conversions, and campaign ROI.
Develop and implement SEO strategies to improve organic rankings and website traffic.
Manage social media marketing campaigns across platforms such as Facebook, Instagram, LinkedIn, etc.
Plan and coordinate content for websites, blogs, social media, and paid campaigns.
Monitor website traffic, leads, conversions, and overall campaign performance.
Use Google Analytics, Google Search Console, and Google Ads to analyze and report performance.




Prepare regular campaign reports and provide actionable recommendations for improvement.
Work closely with the content, design, and sales teams to execute marketing campaigns.
Stay updated with the latest PPC, SEO, social media trends, platform updates, and digital marketing best practices.

Requirements
1–4 years of experience in Digital Marketing / PPC / Performance Marketing.
Robust hands-on experience with Google Ads and Meta Ads.
Positive understanding of PPC campaign setup, keyword research, bidding, audience targeting, ad optimization, and conversion tracking.
Knowledge of SEO, SEM, Social Media Marketing, and Lead Generation.
Familiarity with Google Analytics and Google Search Console.
Understanding of landing pages, conversion optimization, and marketing funnels.
Good written and verbal communication skills.
Ability to manage multiple campaigns and meet deadlines.

Good to Have
Experience managing high-budget PPC campaigns.
Knowledge of Google Tag Manager and conversion tracking.
Experience with SEMrush, Ahrefs, or similar SEO/PPC tools.
Experience with WordPress or other CMS platforms.
Knowledge of email marketing and marketing automation.

Work Location: In person

📌 Digital Marketing Executive Chandigarh (India)
🏢 Volvsoft India Private
📍 India