Head of Digital Sales

Incumbent should be a digital first enthusiast who would be responsible for developing and executing the overall commercial strategy for the company, driving profitable growth across.

E-commerce, Quick Commerce, Contemporary Trade, General Trade and emerging channels.

The role owns the sales P&L;, builds strategic customer partnerships, and leads a high-performing sales organization.

Key Responsibilities
Own end-to-end sales strategy, revenue, profitability and market share.

•Lead E-commerce & Quick Commerce business across Amazon, Flipkart, Blinkit, Zepto, Swiggy

Insta mart, Big Basket and other marketplaces.
Drive Up-to-date Trade, General Trade, Regional Accounts and Institutional Sales growth.
Lead Joint Business Planning (JBPs), key account management and commercial negotiations.
Own annual sales planning, forecasting, trade spend optimization and channel profitability.
Build,



mentor and lead a high-performing national sales team.
Collaborate with Marketing, Performance Marketing, Finance, Supply Chain and Product teams.
Identify current channels, markets and business opportunities while tracking competitive trends.

Qualifications
MBA/Post Graduate
5–12 years of progressive FMCG sales experience.
Someone with a digital first experience
Strong experience in E-commerce & Quick Commerce is mandatory/preferred, with exposure to

Modern Trade and General Trade is a plus
Proven P&L; ownership and experience leading national sales teams.

Must Haves
Tier 1, premium B-School is mandatory
FMCG Online Sales experience
E-commerce & Quick Commerce is mandatory

📌 Director Online Sales Haryana
🏢 UNISON INTERNATIONAL CONSULTING ( The Recruitment
📍 Haryana