: JOB DUTIES/ RESPONSIBILITIES/ ACCOUNTABILITIES:
Analyze market conditions and forecast sales on a regular basis
Monitor ROI on brand strategies
Monitor competitor activities
Conduct research as per the brand need (analyze customer behavior, perception-attribute mapping, etc.) and design strategies accordingly. Undertake feasibility analysis/ market research for current opportunities.
Develop and implement Annual Operating Plan for brand portfolio
Undertake fieldwork to capture insights
Effectively collaborate with sales team and cross functional stakeholders for buy-in of strategies to internal customers and ensure strong implementation of designed strategies
Actively drive engagement with sales team - conduct CSM and other sales meetings to drive excitement
Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force
Effectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.
Lead Divisional initiatives which are of significant impact to the business / organization




Buddy to recent brand managers in the team
Mentor/Guide to management trainees in the team

JOB SPECIFICATIONS: Skill, Education, Experience

Education:
Graduate in Science / Pharmacy
MBA/PGDBA in Sales and Marketing

Experience:
Pharmaceutical brand management experience of at least 5 years as GPM/ Brand manager/ Sr Brand Manager
Additional exposure of sales preferred
Exposure to managing Key Accounts / dealing with Key Opinion Leaders
Experience in managing current launches

Skills:
Excellent Communication Skills
Functional & Technical Knowledge on therapy areas owned and other therapies in the division
Demonstrates creativity, innovation and drive for results
Ability to influence, lead and work with cross functional teams
Analytical skills and Positive Financial Acumen
Strategic thinking, Problem solving and decision making skills
Planning and organizing skills for short term and long term.
Time management and multi-tasking skills

📌 Group Product Manager Vaccines Mumbai
🏢 Abbott
📍 Mumbai