Job Title: Digital and Social Media Manager
Location: Nagercoil, in office
JOB SUMMARY:
We are seeking a dynamic and result-oriented Digital and Social Media Manager to lead our digital marketing efforts. This role goes beyond traditional social media management, requiring a strategic thinker with a passion for creating captivating content, fostering engagement, and driving business growth. The ideal candidate will have a holistic approach, integrating various digital channels and collaborating with cross-functional teams, including regular meetings with the leadership team, to achieve overarching marketing goals and improve sales.
RESPONSIBILITIES:
1. Digital Strategy Development:
· Develop and implement a comprehensive digital marketing strategy aligned with overall business objectives.
· Identify and track key performance indicators (KPIs) to measure the success of digital campaigns.
2. Social Media Management:
· Oversee and manage all social media platforms, fostering engagement and building a vibrant online community.




· Create captivating and shareable content tailored for each platform to enhance brand awareness.
3. Content Creation:
· Develop compelling content for digital platforms, collaborating with internal teams to ensure consistency.
· Implement and manage a content calendar to maintain a consistent posting schedule.
4. Community Engagement:
· Implement strategies to actively engage and grow the online community.
· Encourage user-generated content and leverage customer testimonials.
5. Analytics and Reporting:
· Use analytics tools to measure and track the success of digital campaigns.
· Provide regular reports on key metrics, insights, and recommendations for improvement.
· Keep track of competitor’s advertising strategies and market trends to identify opportunities and threats.
6. Paid Advertising:
· Plan, implement, and optimize paid advertising campaigns on various digital platforms.
· Leverage advertising experience in services, product launches, eco

📌 Digital Marketing Executive (Nagercoil)
🏢 Stedaxis
📍 Nagercoil