Digital Marketing Executive — SEO, Content & Social Media
Company: SaaS Innova
Location: Surat, Gujarat
Employment: Full-time
Experience: 1–2 years; relevant internships, freelance work and personal projects count.

About the role
SaaS Innova is looking for a Digital Marketing Executive who enjoys turning ideas into published work. Your primary responsibility will be the day-to-day execution of SEO, content marketing and social media marketing.
You will research keywords, optimise website pages, write and publish content, manage our social media calendar and track performance. We want someone who delivers consistently, checks their work and understands who each piece of content is for and what it should achieve.

What you will do
SEO execution
• Conduct keyword research and search-intent analysis for blogs, website pages and landing pages.
• Execute on-page SEO: optimise title tags, meta descriptions, headings, URLs, internal links, image alt text and website content.
• Support off-page SEO through relevant backlink outreach, guest posting,



business listings and digital PR opportunities.
• Check indexing, broken links, site speed and mobile usability; resolve issues within your ability and coordinate technical fixes with developers.
• Use Google Search Console, Google Analytics 4 (GA4) and tools such as Ahrefs or SEMrush to monitor organic traffic, keyword rankings and website performance.
• Refresh existing content to improve accuracy, relevance and search visibility.

Content creation and publishing
• Research, write, edit and publish blog posts, LinkedIn posts, social media captions, case studies, newsletters and landing page copy.
• Create clear, practical, SEO-friendly content with a consistent brand voice.
• Repurpose content across formats, including blogs, carousels, social posts and email.
• Maintain the content calendar and deliver work on schedule.
• Use AI tools such as ChatGPT or Claude to support research and drafting, while checking facts, language and q

📌 Digital Marketing Executive (Surat)
🏢 SaaS Innova
📍 Surat