Job title: Content & Community Associate (Founder's Office – Social Media)
Company: The Cinnamon Kitchen
Location: New Delhi (On-site)
Employment type: Full-time
Salary: ₹30,000 – ₹50,000 per month
Description:
I'm Priyasha Saluja, founder of The Cinnamon Kitchen. We're a plant-based, gluten-free, refined-sugar-free brand that I started from my home kitchen with ₹50,000. You might have seen us on Shark Tank India Season 3.
I'm building my personal voice on Instagram and LinkedIn. It's honest, funny and founder-led: what building a food brand actually looks like, the food I make, and life in between. I'm looking for someone to build it with me.
This isn't a "post 3 times a week from a brief" job. You'll be around me with a phone, catching the real moments and turning them into content people save, share and come back to.
What you'll do
• Shoot reels and stories with me on your phone: planned sessions twice a week, plus everyday moments at the kitchen, office and events
• Direct me casually on camera ("say that again, but funnier")
• Edit quick content yourself: stories, simple reels,



photo dumps. A freelance editor handles the bigger reels.
• Post on Instagram and LinkedIn as per our monthly calendar
• Reply to comments and DMs in my voice
• Run my Instagram broadcast channel
• Join our monthly content brainstorm and share a short weekly performance report

You'll fit if you
• Have made phone-shot reels you're proud of, for yourself, a creator or a brand
• Know why a reel works: the hook, the timing, the audio
• Write sharp, funny captions in Hinglish and English
• Edit quick in CapCut, VN or InShot
• Are easygoing, confident and comfortable working closely with a founder
• Bonus: you care about food, wellness or startups

What doesn't matter: a degree, a fancy camera, or years of agency experience. I'm looking for taste.
How to apply
Apply here and send us:
• Links to 3 reels you've shot and edited
• One paragraph on a reel of mine you'd have made differently, and ho

📌 Founder’s Social Media Associate (Noida)
🏢 The Cinnamon Kitchen
📍 Noida