We are seeking a strategic and results-driven Senior Marketing Manager to lead brand marketing initiatives, drive business growth, and oversee integrated marketing campaigns across digital and offline platforms. The role requires robust leadership, analytical skills, and experience in managing large-scale marketing operations.
• Develop and execute short-term and long-term marketing strategies aligned with business goals
• Lead and manage the marketing team, agencies, and vendors
• Oversee brand positioning, communication, and consistency across all channels
• Plan and manage digital marketing, social media, performance marketing, and SEO strategies
• Drive product launches, promotions, and seasonal campaigns
• Analyze campaign performance, ROI, and market trends; prepare management reports
• Coordinate with sales, design, web, and retail teams to support revenue growth
• Manage and optimize marketing budgets effectively
• Implement AI-driven marketing tools and data-based decision-making
• Strengthen customer engagement, loyalty programs,



and CRM initiatives

Skills & Competencies
• Strong expertise in strategic marketing & brand management
• Proven leadership and team management skills
• Advanced knowledge of digital marketing, analytics, and performance metrics
• Excellent communication, presentation, and negotiation skills
• Data-driven mindset with creative problem-solving ability
• Experience working with luxury, retail, or jewelry brands (preferred)

Experience & Qualifications
• Bachelor’s degree in Marketing, Business Administration, or related field
• MBA in Marketing (preferred)
• 3-5 years of relevant marketing experience, with at least 3–5 years in a leadership role

Preferred / Added Advantage
• Experience in luxury retail, fashion, or jewelry industry
• Hands-on experience with AI-based marketing tools and automation
• Strong understanding of customer insights and omnichannel marketing

📌 Marketing Manager (Kolkata)
🏢 CHANDRANI PEARLS PRIVATE
📍 Kolkata